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Bob Easton is an International Coach Federation (ICF) certified coach, a graduate of The Hudson Institute of Coaching, and the founder of Easton Coaching.


After leading small, large, and complex organizations for 45+ years, Bob launched his own coaching business. When I first met him, he was clear on one thing: Coaching is a luxury, so value creation for clients is the necessary standard.

With keeping a premium client experience in mind, I got down to work with first understanding his coaching process and preferences. And with Dubsado DFY Setup, we built the systems for his coaching business from scratch.

14 hours

saved per client


saved per client


apps replaced by Dubsado

"Deepti is highly customer-focused."

"Deepti is easy to work with. I now have the tools and processes to enable my coaching business with digitized, efficient, and seamless processes.

This has streamlined the customer experience and freed my time up to focus on coaching vs processes. I would recommend her to anyone with needs similar to mine."

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